Boutique advisory
Hospitality consulting for sustainable tourism
From isolated initiatives to structured sustainability systems.
Grounded in independent audit experience and internationally recognised sustainability frameworks.
Sustainability as an integrated part of tourism
Tourism and hospitality shape how people experience the world. The places we stay, the destinations we visit and the businesses behind them influence ecosystems, communities and local economies.
Sustainability must become part of how organisations operate, decide and grow.
Holitra is a boutique hospitality consulting company establishing holistic and cross-sectional sustainability system within tourism organisations – connecting strategy, governance, operational processes and international standards.
Our approach
Building structured sustainability systems for hospitality and tourism organisations.
01.
Strategic & holistic approach
Sustainability cannot be treated as a single initiative.
We approach it as an integrated management system that connects governance, operations, reporting and certification.
Our work focuses on creating structures that work across organisations and portfolios.
02.
Professional expertise & international standards
Our consulting is based on recognised international frameworks and certifications such as GSTC, ISO 14001, ESG standards and green building systems.
This ensures that strategies are not only ambitious but also credible, auditable and internationally comparable.
03.
Practical implementation
We focus on solutions that are realistic for organisations to implement.
From strategy development to certification preparation and ESG reporting, our approach combines analytical depth with practical execution.
our services
Hospitality consulting services for sustainability across the entire organisation.
Holitra provides hospitality consulting services for organisations at different stages of their sustainability journey — from strategy development to certification preparation, ESG reporting and operational implementation.
Assessment
Analysis of the current sustainability performance of hospitality organisations, covering regulatory requirements, operational structures, environmental impacts and stakeholder expectations. The assessment provides the basis for developing a structured sustainability system and identifying relevant improvement areas.
Sustainability strategy
Development of clear sustainability strategies aligned with international frameworks and industry standards. The focus lies on governance structures, measurable KPIs and practical implementation roadmaps that integrate sustainability into the organisation’s overall business strategy.
Implementation
Translation of sustainability strategies into practical operational measures across organisations and hotel portfolios. This includes coordination of sustainability initiatives and integration into existing business processes to ensure measurable and long-term impact.
Certification consulting
Preparation and strategic support for international sustainability certifications such as GSTC, EU Ecolabel, Austrian Ecolabel, Green Key, ISO 14001 and green building systems including LEED, WELL, BREEAM and DGNB. Support throughout the entire certification process – from initial assessment and certification strategy to audit preparation and certification.
ESG & reporting
Development of ESG structures and reporting systems aligned with international standards such as GRI, supporting organisations in establishing transparent, credible and measurable sustainability reporting for investors, stakeholders and evolving regulatory requirements.
Continuous improvement
Sustainability is an ongoing process. Holitra supports organisations in monitoring progress, refining strategies and continuously improving sustainability performance across the entire organisation through structured evaluation and long-term management systems.
Sustainability is not a project. It is a management system.
~ HOLITRA
Hospitality consulting services. Structured sustainability systems.
Boutique consulting
Holitra is a specialised boutique consulting company focused on sustainability systems for hospitality and tourism organisations. Clients work directly with senior expertise throughout the entire engagement.
Hospitality & tourism focus
Our work focuses specifically on hospitality organisations and tourism portfolios, enabling sustainability strategies aligned with the operational and organisational realities of the industry.
Cross-sectional expertise
Sustainability in hospitality intersects with strategy, operations, reporting, certification systems and the built environment. We connect these areas into one integrated sustainability framework.
Independent and owner-managed
Holitra operates as an independent, owner-managed consultancy, ensuring objective advice and direct involvement of senior expertise in every engagement and strategic decision.
Independent expertise. Recognised standards.
Professional credentials and sustainability frameworks
Embedding sustainability across the entire organisation.
Our approach is based on internationally recognised sustainability frameworks and professional certifications relevant for hospitality organisations and regulatory requirements.
GSTC • ISO • GRI • AUSTRIAN & EU ECOLABEL • LEED • WELL • ÖGNI • DGNB
