ABOUT HOLITRA
Boutique hospitality consulting for hotels and tourism organisations
Connecting hospitality, buildings and sustainability management.
FOUNDER
Katarina Jankova
Katarina Jankova is the founder of HOLITRA, a sustainability consultant and auditor. Her background combines a university degree in Tourism Management, more than ten years in corporate environmental management and continuous improvement, and experience building her own businesses and sustainability initiatives.
She founded a sustainability NGO in 2012 and GREENIN, a biophilic design company, in 2016. At HOLITRA, she brings these perspectives together to help hotels and tourism organisations connect sustainability requirements with their buildings, operations and business priorities. Her certification auditing is kept strictly separate from her consulting work.
Professional background
- University degree in Tourism Management
- 10+ years in corporate environmental management and continuous improvement
- Founder (2012) and CEO of a sustainability NGO
- Founder (2016) of GREENIN, a biophilic design company
Professional qualifications
- GSTC Auditor – Hotels & Destinations
- ISO 14001 Lead Auditor (DNV)
- GRI Certified Sustainability Professional
- LEED AP ID+C · WELL AP · ÖGNI Consultant
- Official consultant for the EU Ecolabel and the Austrian Ecolabel
Integrated expertise. Specialist support.
HOLITRA brings together expertise in hospitality, green buildings, sustainability management systems, certification and ESG. This breadth allows us to consider each project as a whole, connecting strategic decisions with the practical requirements of buildings and hotel operations.
Where a project requires specialised technical work, such as life cycle assessments or energy consultancy, we draw on a carefully selected network of senior experts with relevant formal education and substantial professional experience. HOLITRA coordinates these contributions and translates the findings into coherent recommendations that reflect the property, its priorities and the people running it.
How the expertise connects
HOLITRA draws on several professional fields because hotel sustainability involves all of them. Building decisions, management processes, certification requirements and ESG information need to work together.
The HOLITRA Hospitality Sustainability System provides the framework for applying this expertise in a project. The areas below link to the relevant specialist support.
01
Hospitality sustainability certification
Hotel audit experience and GSTC auditor qualifications for hotels and destinations, alongside advisory expertise in schemes such as the EU Ecolabel and the Austrian Ecolabel.
02
Green buildings and building certification
Building sustainability and occupant wellbeing, informed by LEED, WELL and ÖGNI professional qualifications and knowledge of certification systems including DGNB and BREEAM.
03
Environmental management systems
Experience in corporate environmental management and ISO 14001 auditing: connecting policies and objectives with responsibilities, operational controls, reviews and corrective action.
04
ESG requirements and sustainability reporting
GRI reporting expertise, stakeholder engagement, materiality and ESG data, connecting reporting requirements with evidence and the management of an organisation’s impacts.
05
Project management and implementation
Experience in corporate processes and entrepreneurship, applied to project scopes, responsibilities, resources and delivery across departments, properties and specialist teams.
